Hi, I’m Ellen!
Designing brands. Creating artwork.
Whether you’re building a business or looking for original illustrations and surface patterns, you’re in the right place.
For Business Owners:
Branding, websites, and marketing design.
For Art Directors & Licensing Partners:
Surface pattern design, hand lettering, and illustration.
Branding Design
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Is your brand memorable, or does it look like all of your competitors?
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Is your brand inconsistent without a cohesive style?
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If your brand just doesn’t feel like you, or what you envision for your business:
Website Design
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Is your website making a strong first impression?
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Can visitors quickly understand what you do and how you can help them?
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If you’re ready for a strategic website that builds trust and attracts qualified leads:
Surface Design
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Are you looking to add bright and bold artwork to your products with illustration, hand lettering or pattern design? I create art and patterns for greeting cards, apparel, stationery, wallpaper and more!
Latest Blog Posts
5 Signs Your Small Business Website Is Due for a Refresh
Your website is often the first impression potential customers have of your business. While your company may have grown and evolved over the years, your website may not have kept pace. Many business owners assume they…
5 Signs Your Small Business Website Is Due for a RefreshRead More
Why AI-Generated Branding Is Making Brands Look the Same
Why So Many Brands Look the Same Right Now Open Instagram or scroll through a few websites, and you’ll start to notice something: many brands are beginning to look surprisingly similar. Very little stands out. So…
Why AI-Generated Branding Is Making Brands Look the SameRead More
What Makes a Greeting Card Feel Personal?
In a world of quick texts and last-minute online orders, a truly personal greeting card stands out because it feels intentional. The best cards don’t just say something nice — they make someone feel seen. Here…
Vector Vs. Vector
Over the past few weeks, I’ve run into the same issue with two different clients. Both had logo files with the “right” extensions—one was an .EPS and the other an AI—which usually signals that the artwork…
2025 year in review
Happy 2026! We are already half way through the month of January so I thought it’s beyond time I shared my 2025 highlights: 50+ invitation designs 6 new greeting card designs 4 branding projects for clients…
Buffalo NY Web Design for Truetally Bookkeeping: A Simple, Smart Squarespace Site That Can Grow With the Business
Sometimes businesses just need a landing page or a one-page website. This was the case for Lisa Dugan, owner of Truetally Bookkeeping. Lisa launched her bookkeeping business just this past year, and it’s already thriving! She…
